Meet Manta, your AI co-pilot
Chat with Manta, add context with @, and build up your marketing intelligence.
Navigator is the home of Manta, the AI co-pilot built into AdLift. It is the one place you can ask a question in plain language and get an answer grounded in your own data. You can point it at a competitor, a metric, a piece of creative or a whole plan, and it works from what is actually in your workspace rather than generic advice.
Chatting with Manta
Type a question into the chat box the same way you would message a colleague. Ask it to research a brand, draft ad copy, explain why a campaign is underperforming, or sketch out your next test. Manta replies in the conversation, and you can keep going back and forth to refine the answer.
Adding context with @
The real difference shows when you give Manta something specific to work with. Press @ in the chat box to pull in context, such as a brand you follow, a saved ad or a finished analysis. Once you attach it, Manta answers with that exact material in front of it, so the reply is about your situation and not a textbook.
The Intelligence library
As you work, Manta builds up a reusable library that everyone in the workspace can draw on. It is organised into Angles, Personas, Knowledge, Research, Insights, Analyses, Reports and Skills. Think of it as your team's shared marketing brain: the more you use it, the sharper and more useful it becomes.
Navigator is still rolling out and may not appear for every account yet. If you do not see it in the left bar, it is not switched on for your workspace at the moment.